Start your Business
with ISEZA
Fill in the form and our team will get in touch with you
Start your Business
with ISEZA
Fill in the form and our team will get in touch with you
Set up your sports & entertainment business in Dubai
Operating within Dubai World Trade Centre Free Zone with 100+ dedicated sports, entertainment, media and gaming activities.
Set up your sports & entertainment business in Dubai
Operating within Dubai World Trade Centre Free Zone with 100+ dedicated sports, entertainment, media and gaming activities.
Partners
We are proud to work alongside a growing network of global entertainment groups, sports federations, creative platforms, and government entities














What we can do for you
From Setup to Scale:
We are in your corner
Licensing and
Corporate Support
1. Company Formation
2. Fully Digital Licensing and Onboarding
3. Legal Guidance Across Sports and Media
Legal & Tax
1. Efficient Structuring
2. Contract Drafting
3. IP Protection
4. Market Entry Legal Advising
5. 0% Tax Guidance for Qualifying Free Zone Activities
Tailored Licensing
100+ license options for
1. Media
2. Sports
3. Wellness
4. Sports Tech
5. Gaming
6. Creative Sectors
Visa Services
Residency and Golden Visa applications for entrepreneurs, creative talents, athletes, and families.
Post-Licensing Support
1. Bank Account Setup
2. PRO Services
3. End-to-end Support
Activation & Events
From eSports to showcases, we help you plan, license, and host events in Dubai’s top venues.
Who We Support
Who We Support
Every Sector Moves Differently. We are Built for all of them
Sports
For leagues, franchises, academies, sports investors, agents, talent representation, sports management and marketing firms
Sports Tech
For sports apps developers, fan engagement, and performance platforms.
Media & Content Creation
For studios, streamers, broadcasters, and production houses.
Gaming & E-sports
For tournaments, teams, developers, and platforms.
Entertainment & Talent
For agencies, celebrities, influencers, and rights holders
Music & Cultural Industries
For recording artists, producers, and IP managers.
Wellness & Creators
For fitness coaches, wellness brands, bloggers, and creators.
Sports Marketing
Agencies driving brand strategy, sponsorship activation, and multi-channel promotion.
Why establish your sports & entertainment business with ISEZA?
Built Around the Business of Sports & Entertainment
ISEZA is an industry-focused Free Zone Cluster supporting companies across sports, entertainment, media, and gaming. From sports agencies and event organisers to content studios and sports technology ventures, we support the businesses driving these industries.
A Credible Foundation in the Heart of Dubai
ISEZA operates within Dubai World Trade Centre Free Zone, part of an established business and international events destination. Located at One Central, ISEZA places your business in a central setting connected to Dubai’s commercial and events community.
Licensing That Reflects Your Business
Explore more than 100 business activities across sports, entertainment, media and gaming. Our team helps identify the activities suited to your business model and guides you through the relevant licensing and approval requirements.
A Digital Process With Dedicated Guidance
Manage your company registration and onboarding through a digital process, with dedicated guidance from our team. We help you understand the documentation, requirements, and next steps throughout your setup.
Practical Support From Setup Onwards
Access support with company formation, legal structuring, UAE residency applications, and bank account applications. Our team provides ongoing legal and corporate support as your business develops.
Connections Beyond Company
Setup
Participate in ISEZA’s industry events and networking initiatives, with opportunities to build relevant connections across sports and entertainment. Engage with businesses, professionals, and organisations within the wider industry community.
Questions & Answers
What is ISEZA?
ISEZA is a dedicated Sports & Entertainment Free Zone Cluster operating within Dubai World Trade Centre Free Zone. It brings together businesses, professionals, and investors to build their presence, connect, collaborate, and grow within Dubai’s sports and entertainment economy.
What support does ISEZA provide?
ISEZA combines business setup and licensing support with industry introductions, events, and collaboration opportunities. Its team and professional partners also assist with legal and corporate matters, banking applications, and UAE residency, including Golden Visa applications.
Can I collaborate with ISEZA on an event or industry initiative?
Yes. ISEZA welcomes enquiries about sports and entertainment events, activations, and partnership initiatives. Contact our team to discuss your proposal and explore how we can collaborate.
Who is ISEZA for?
ISEZA supports businesses, professionals, and investors entering or expanding in the UAE and wider region. Its community spans sports, entertainment, media, and gaming, including brands, clubs, leagues, federations, agencies, startups, athletes, and entertainment talent.
Do I need to establish a company to work with ISEZA?
No. Professionals and organisations can also engage with ISEZA through Golden Visa support, industry events, relevant introductions, and opportunities to collaborate within the sports and entertainment community.
How can I connect with ISEZA’s sports and entertainment community?
Contact our team to explore upcoming events, networking initiatives, and collaboration opportunities relevant to your interests. Our space at One Central hosts seminars, press conferences, player signings, and other industry activations.